Export website in Chinese
Who you are, what you manufacture and how you work with buyers. I write the Chinese copy and bring together the production, product and quality information partners need to assess your offer and contact you.
WEBSITES & DIGITAL TOOLS FOR CHINESE CUSTOMERS
01Manufacturers
制造商The product details Chinese buyers need.
I help buyers in China understand your products, assess your terms and take the next step: request a quotation, request samples or arrange a meeting.
- Introduce your company — an export website.
- Collect product enquiries — a B2B catalogue.
- Prepare for a trade fair — a page visitors open by QR code.
Choose the right format
B2B catalogue for Chinese buyers
Product specifications, packaging, minimum order quantities and lead times in one catalogue. Buyers select products and quantities, then request a quotation or samples.
Website for a trade fair in China
Your featured products, stand details and supporting materials in Chinese. Visitors scan a QR code to explore the page, request samples or arrange a meeting.
HLÉBA.CN mini-site
A company and product showcase on the Russian–Chinese platform, with Chinese descriptions, supply terms and automatically translated messaging. Includes 6 months on the platform and up to 20 products or services.
A Chinese version of your website
Professional translation and localisation of your products, strengths and terms for Chinese customers. I adapt your existing site into Chinese, including navigation and enquiry forms.
Which format fits your goal?
| Format | When it fits | Where it lives | Customer action |
|---|---|---|---|
| Export website | Present the company and production | Your own website | Explore the offer and contact you |
| B2B catalogue | Receive product enquiries | Standalone or part of a website | Select products and request a quote |
| Trade fair website | Continue a conversation | A QR-accessible page | Open materials or request a meeting |
| HLÉBA.CN mini-site | Reach Chinese customers without a major investment | Within HLÉBA.CN | Explore and start a conversation |
| Chinese version | Adapt an existing website | Your current website | Complete the journey in Chinese |
01 Export website
Present the company and production
- Location
- Your own website
- Customer action
- Explore the offer and contact you
02 B2B catalogue
Receive product enquiries
- Location
- Standalone or part of a website
- Customer action
- Select products and request a quote
03 Trade fair website
Continue a conversation
- Location
- A QR-accessible page
- Customer action
- Open materials or request a meeting
04 HLÉBA.CN mini-site
Reach Chinese customers without a major investment
- Location
- Within HLÉBA.CN
- Customer action
- Explore and start a conversation
05 Chinese version
Adapt an existing website
- Location
- Your current website
- Customer action
- Complete the journey in Chinese
Formats can work together: a catalogue and trade fair page can be part of your export website.
02Hotels
酒店Help Chinese guests choose your hotel
Before arrival: rooms, practical details and stay enquiries. During their stay: check-in information, breakfast times, Wi-Fi and a way to reach reception.
Try the customer experience
LES · 林间住进绿意，
住进绿意，
慢一点旅行。
Hotel website · before your trip
Your room by the forest
Moscow region · transfers on request
Garden-view room
28 m² · One double bed
from 8 500 RUB / nightBreakfast included. The hotel will confirm availability and the total price for your dates.
Before you book
- Check-in and check-out
- Check-in from 14:00; check-out by 12:00. Please arrange a late arrival in advance.
- Payment and cancellation
- The hotel will explain payment methods, any deposit and cancellation terms before confirming your booking.
- Getting here
- We will include directions and transfer prices in our reply.
Illustrative example. Name, images, prices and terms are fictional.
01Before the tripHotel website in Chinese · Accommodation enquiries
Hotel website in Chinese
Rooms, location and the details that help guests decide: breakfast, check-in, transfers and services. Choose a standalone website or a Chinese version of your existing site.
Accommodation enquiries
Guests choose dates and a room, then add their preferences. Hotel staff confirm availability and pricing. Connecting an existing booking system is discussed separately.
02During the stayDigital guest guide · Hotel information in Chinese · Messaging with translation
Digital guest guide
When is breakfast? How do I connect to Wi-Fi? How can I message reception? Put the essentials in Chinese on one page, accessible by QR code.
Hotel information in Chinese
Guest information, instructions, service descriptions and travel guides, translated into Chinese.
Messaging with translation
Guests write in Chinese and staff reply in Russian. I connect the translation service while keeping the original messages available.
03Feedback and visibilityGuest feedback and reviews · HLÉBA.CN mini-site
Guest feedback and reviews
Collect genuine reviews on your website, translate guest feedback and prepare replies.
HLÉBA.CN mini-site
A page introducing your hotel and its services on the Russian–Chinese platform.
03Restaurants
餐厅Introduce Chinese guests to your food
Explain the dishes, convey the atmosphere and make it easy to request a table.
Try the customer experience
220 g · 680 ₽土豆菌菇馅俄式饺子
Potato and wild mushroom dumplings
Dumpling dough filled with potato, wild mushrooms and onion, served with sour cream and dill. Contains wheat and dairy.
Illustrative example. Name, images, prices and terms are fictional.
01Menu and choosing a dishMenu translation and localisation · QR code menu
Menu translation and localisation
Keep the character of your food while making unfamiliar dishes easy to understand: ingredients, cooking methods and accompaniments. I confirm ingredients and any important details with your restaurant.
QR code menu
Guests scan a code to see photos, Chinese descriptions and prices in their phone’s browser. No app download needed.
02Discovery and visitingRestaurant website in Chinese · Table enquiries · Materials for Chinese guests
Restaurant website in Chinese
Give guests a feel for your restaurant, introduce the food and show them how to find you. Your menu, photos, opening hours and contact details, all in Chinese.
Table enquiries
Guests choose a date, time and party size. Your team confirms availability. Integration with an existing booking system is discussed separately.
Materials for Chinese guests
Signs, house rules, special offers and table cards in Chinese.
03Communication and visibilityMessaging and guest feedback · HLÉBA.CN mini-site
Messaging and guest feedback
Guests write in Chinese and staff reply in Russian, with the original messages preserved alongside translations. I also set up review collection and help prepare replies.
HLÉBA.CN mini-site
Introduce your restaurant and what it offers on the Russian–Chinese platform.
04Individuals
自由职业Introduce your services and work to Chinese clients
For guides, translators, craftspeople, lawyers, teachers and artists.
I present your experience, services and working arrangements in Chinese. Clients can understand what you offer, see examples of your work and contact you about a specific need.
Try the customer experience
ANNA · 安娜MOSCOW / 莫斯科
A guide’s personal website
用中文，
慢慢认识莫斯科。
A Moscow walk in Chinese: history, architecture and time for your questions.
3 hours1–4 guestsChinese / Russian
Route and terms
Meet near Teatralnaya metro; the exact exit is agreed in the reply. City centre → quiet lanes → riverfront. ₽6,000 per group includes a guided walk in Chinese. Museum tickets, meals and transport are extra. Date and route are confirmed after enquiry.
Illustrative example. Name, images, prices and terms are fictional.
How this works for other professionals
The client’s question
“Can you help with my situation?”
Practice areas, the consultation process, documents for a first enquiry and a form describing the matter.
01Present a servicePersonal website in Chinese · Portfolio and work catalogue
Personal website in Chinese
Your experience, services, working arrangements and contact details on a compact, clearly structured website.
Portfolio and work catalogue
Showcase projects, handmade pieces or services with photos, descriptions and an enquiry form linked to each offering.
02Messages and appointmentsMessaging with translation · Appointments and enquiries
Messaging with translation
Clients write in Chinese and you reply in Russian. Both the original messages and their translations remain available.
Appointments and enquiries
A form for choosing a service, a preferred date and contact details. An appointment service can be connected if needed.
03Materials and visibilityMaterials in Chinese · HLÉBA.CN mini-site
Materials in Chinese
Translation and localisation of service descriptions, presentations, instructions and frequently asked questions.
HLÉBA.CN mini-site
Present your services or products on the Russian–Chinese platform, where you can message customers in your own language.
MY MAIN PROJECTHLÉBA.SU / HLÉBA.CN
One platform.Two countries: Russia and China
HLÉBA is the first Russian–Chinese platform connecting people and businesses in Russia and China.
Publish, search and message in Russian or Chinese. Built-in translation helps people in both countries understand each other.
ONE SHARED DATABASE
One platform · RU / 中文
HLÉBA IN CHINA
HLÉBA is actively promoted in mainland China.
- 01Baidu search
- Indexed by Baidu, the Chinese search engine.
- 02BiliBili · Douyin
- HLÉBA is advertised on leading Chinese video platforms.
01Two domains
02Shared database
03RU / 中文 search
YOUR BUSINESS ON HLÉBA.CN
A straightforward wayto reach Chinawithout a major investment
I adapt your content and build your own Chinese-language mini-site on HLÉBA.CN, the Russian–Chinese platform.
HLÉBA.CN
Mini-site on HLÉBA.CN
Present your company, products and services in Chinese. Customers explore your offer and message you directly on the platform.
99,000 RUB
Design, setup and 6 months on the platform
What’s included
- 6 months on HLÉBA.CN
Your own mini-site within the platform.
- Up to 20 products or services
A catalogue with photos, descriptions and relevant terms.
- Professional Chinese translation and localisation
Your company profile, catalogue, strengths, terms, photos and contact details, adapted for Chinese customers.
- Company documents and certificates
I publish the documents and certificates you supply.
- Enquiries about prices, catalogues or partnerships
Customers can contact you with a specific request.
- Private messaging with Russian–Chinese translation
Customers write in Chinese and you reply in Russian. Messages are translated automatically.
- View and enquiry statistics
See how much interest your mini-site receives.
- A QR code for your mini-site
Share it with Chinese customers at meetings and trade fairs, or in presentations and messages.
07 / ABOUT ME
Katerina Rodina.
Websites and digital services that connect your business with Chinese customers
20+
years working with China
I have worked with China for more than 20 years and speak Chinese and English.
I manage each project from the site structure and Chinese copy through to development and testing. I use AI tools to assist with code, while taking responsibility for the content, design decisions and final checks. HLÉBA is where I put this approach into practice in my own business.
WORKING LANGUAGES
РусскийEnglish中文
WordPressHTMLCSSJavaScriptPHPTypeScriptReactNext.jsNode.jsPythonSQLREST API
RU → 中文
How I adapt meaning
An illustrative example for a honey producer. The company and terms are fictional; this demonstrates the approach, not a client case study.
Before — the producer’s description
Предлагаем российский цветочный мёд оптом. Стеклянная банка 250 г, в коробке 12 банок. Минимальный заказ — 20 коробок. Готовим партию за 10 рабочих дней после подтверждения заказа. Цену и доставку рассчитываем по количеству и городу получателя.
Russian blossom honey for wholesale. 250 g glass jars, 12 per carton. Minimum order: 20 cartons. Orders are prepared within 10 working days of confirmation. Pricing and delivery are quoted based on quantity and destination city.After — information for the buyer
俄罗斯百花蜂蜜｜批发合作
净含量：250 克 / 玻璃瓶
装箱规格：12 瓶 / 箱
起订量：20 箱（共 240 瓶）
备货时间：订单确认后 10 个工作日内
询价时请告知采购数量与收货城市，我们将据此核算产品报价及配送费用。
Why it changes: buyers can check pack size and minimum order at a glance. Twenty cartons are also expressed as 240 jars. Preparation time is kept distinct from delivery time. The next step is explicit: provide the quantity and destination for a quote. No certification, import approval or delivery guarantees are added, because the source does not establish them.
From your brief to a working website.
- 01
Understand
We discuss where your business is now and what you want to achieve.
- 02
Plan
We agree on the structure, scope and project stages. I quote after assessing the work.
- 03
Build
I design and develop the site, then connect the agreed features and external services.
- 04
Test
I check each language version, the forms and key customer journeys, then prepare the site for launch.
LET’S TALK ABOUT YOUR PROJECT.
Tell me what you do and what you need: introduce your products, welcome Chinese guests or make it easier to communicate with customers. I’ll suggest a practical solution.
Your projectYOUR BRANDWe’ll choose the right format together
OR EMAIL ME DIRECTLY
KATERINA RODINA下一页，见。